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Being in the moment at Grafik
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Brand Strategy

Does this content bring you joy? The KonMari Method to content strategy
In, “The Life Changing Magic Of Tidying Up,” organizational consultant…
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Trust your gut: “Dilly Dilly!”
Super Bowl commercial water cooler talk is the natural order…
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How a smart buyer’s journey guides website personalization
In a previous blog, I mentioned website personalization as a…
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Grafik and Merritt Clubs recognized with 2018 REBRAND 100® Global Distinction Award
Grafik, a Washington, DC metro area-based branding and digital marketing…
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Brand Identity

What’s so important about your brand?
A brand, most simply, is your company’s identity. More poetically,…
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D.C. brand firm insights on typography inspiration
How typography can help a culture stay alive
Typography is a powerful thing. It can elevate a brand…
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How to brand your office
Ready to bring your brand to life inside your office?…
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Living logos
Great logos defy trends, endure, are memorable, and serve as…
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Technology

Reduce your tech stack to improve viability
Bob Dylan wrote “The times they are a changin” more…
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The top 6 tech products making new homes smarter
“Ok, Google,” say “Hi” to Alexa and “Hey” to Siri.…
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Don’t interrupt me; I’m talking to a chatbot
Watch a child playing alone with dolls or action figures,…
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2018 digital marketing trends
Siri first whispered in my ear, but Alexa has my…
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Culture & Events

Being in the moment at Grafik
It’s hard to believe I started at Grafik on March…
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How to be an ally
It’s hard doing things alone. We all need support. But…
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Honesty. Still the best policy.
The other day I had bowl of homemade pesto pasta for…
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Blog post documenting the surprising parallels between a murder mystery and UX design
4 ways designing a murder mystery can improve your UX design
The Halloween work day at Grafik ended with an agency-wide…
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