Startups & New Ventures

Introduce consumers and investors to a smart, scalable brand

You’re moving at light speed—but that can’t result in skipping steps. In our experience, thoughtful, strategic conversations up front will keep you from burning out later.

We’ll approach your branding and marketing initiatives with focus and agility, immersing ourselves into your firm, your vision, your competitors, and your industry. With primary and secondary research, we develop a strategy that informs both your brand identity and your ongoing marketing program. The result is a cohesive brand that attracts the employees you need and tantalizes the consumers you want. More than a look, more than a tagline, we articulate why you exist, and why everyone is glad you’re in business.

Mila Arrisueno, analyzing data on her computer

Immersive Research

  • Internal Stakeholder Interviews
  • External Stakeholder Interviews
  • Communications Audit (All Messaging)
  • Site Audit
  • Competitive Review
  • Competitive Digital Review (Including Social Media)
Grafik, a top branding agency, leverages brand attributes, brand pillars and a strong digital marketing strategy for a brand refresh.

Sound Strategy

  • Naming
  • Mission, Vision and Value Statements
  • Target Audiences and Persona Development
  • Positioning
  • Messaging Platform
  • Marketing Strategy
  • Mantra Development
Integrated marketing requires a strong visual identity which includes coordinated websites, display ads and logos.

Impactful Creative

  • Visual Identity
  • Logo
  • Website
  • Digital Ads
  • Outdoor
  • Experiential
  • Tradeshow

Firms we’ve helped

From technology to e-commerce to finance and beyond, we’ve built brands that create value, attract talent, and get people talking.

Featured work

Your brand should be the accelerant that rockets your company to greater and greater success. See how we’ve helped the following companies thrive.

Branding D.C.'s fittest startup

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Supply chain power unleashed

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Reinventing primary care for seniors

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Equipping the next generation of legislative leaders

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Sculpting a social media strategy

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Reaching every learner

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