Mergers & Acquisitions
Bringing the future into focus, together
Our experts know the M&A drill: time is compressed, business leaders are tense, financial stakes are high, political sensitivities abound, and everyone has an opinion that matters. Yet, defining your brand can’t be shortchanged. This is when you need focus and objectivity. Grafik delivers both by gathering perceptions from all business units, addressing concerns head-on, and exploring all the options to ensure your business is positioned for continued growth and evolution.
While integration and alignment are always top priorities after a merger or acquisition, often little attention is given to uncovering the most deeply held beliefs and motives of each organization. At the heart of our research, strategy and design process is a meaningful evaluation of the common themes and shared values that will unite you. And as evidenced by the success stories below, it’s an approach designed to ensure your new brand appeals to internal and external audiences, fosters positive market perceptions, and delivers bottom-line performance.
- Internal/External Stakeholder Interviews
- Internal/External Stakeholder Surveys
- Communications Audit
- Website Audit
- Competitive Review
- Target Segmentation and Persona Development
- Brand Positioning
- Go-To-Market Strategy
- Mantra and Messaging Development
- Visual Identity
- Logo Design and Production
- Website Design and Development
- Marketing and Advertising
- Office Branding
Recent M&A success stories
When these companies added new strengths and capabilities, we helped the world understand both who they still are, and what they’ve become.
Firms we've helped
Your brand should be the accelerant that rockets your company to greater and greater success. Here are a few of the companies we’ve helped thrive.
Our Latest Insights
Our strategists and creatives offer guidance on the timing, process and investment required for a successful branding project.