Grafik The Right Idea written on a brick wall

Six Wins In Six Months, But Who’s Counting?

Historically, Grafik has been a company steeped in modesty and humility. We’re slowly learning how to toot our own horn, though. Six new clients in the past six months is always big news—but in this economic climate, it’s front page headlines.

In August, Grafik’s interactive division began the redesign and development work for the Prostate Cancer Foundation, the world’s largest philanthropic source of funding for prostate cancer research. August was also the start of a new engagement with Software AG, the world’s largest independent provider of Business Infrastructure Software.

Just prior to that Grafik began a comprehensive branding effort for Sandalwood Securities, a fund of funds headquartered in New Jersey. And, around the same time, we started working with Travelex Global Business Payments on a variety of marketing communication efforts, print and online.

Rounding things out is a new relationship with K12.com, the leader in online learning, and a branding initiative for the Economic Programs of the U.S. Census Bureau. For K12, our work has focused on refining communication tools for their business to business marketing efforts. The Census has tasked us with creating cohesive messaging and visual identity for a number of distinctive programs that measure the U.S economy.

For some, challenging times are just that—a challenge to work harder.  For Grafik, they’re times when we can implement new strategies, consider new directions, and launch promising new initiatives. As an independently-owned, and creatively-driven firm, we always have the ability to create our own destiny.

Growth in a challenging market is yet another indicator that we are doing something right. So we hope you’ll forgive us for bragging. We’re very excited about the future. From our perspective, it just gets brighter every day.

Grafik logo as a placeholder for author's image
Teddi Segal

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