Grafik The Right Idea written on a brick wall

Grafik Designs Packaging for the United Way

Grafik is proud to have recently designed packaging for the United Way’s “What Matters?” Public Service Announcements (PSAs) which are targeted toward broadcast media outlets. The Grafik design team created eye-catching, professionally compelling packaging to pique the interest of station directors, who receive PSAs daily and don’t have time to review each and every one.

Grafik designed the packaging for a Beta tape and CD-ROM that will be sent to television and radio stations, respectively. Included in each package will be storyboard scripts and thumbnail photographs to give each recipient a high-level introduction to the enticing visual and/or audio materials enclosed. The packaging captures the United Way’s recently refreshed brand essence and tone.

Grafik Logo

Related Articles

Recap: Race to $1 Billion – Post-Merger Integration for Growth-Minded Buyers
This month, Grafik had the privilege of co-hosting an event with the DC/MD/VA Chapter of the Alliance of Merger & Acquisition Advisors. The event, titled “Race to $1 Billion: Post-Merger Integrations for Growth-Minded Buyers,” brought…
Read More
Brand identity: The unexpected prescription for healthtech success
This week provided a unique blend of insights and revelations as I had the privilege of attending two enlightening healthcare and technology events in Philadelphia: the PACT Foundation Breakfast surrounding “Women in Motion: Dynamic Changemakers…
Read More
How much does a rebrand cost?
How much should your company budget for a corporate rebrand? That’s a loaded question if we ever heard one! But as a branding and marketing agency that’s been in business for over 45 years, we’ve…
Read More
Branding. Marketing. You need both.
In the dynamic realm of business strategy, the distinction between branding and marketing is often blurred, yet their unique roles are pivotal to a company’s success. For B2B companies navigating the intricacies of the marketplace,…
Read More