Chief Operating Officer

Robin Vaitonis

With deep experience on both the client and agency side, Robin brings a rare dual perspective to solving complex branding and marketing challenges, particularly in the defense technology space. Over the course of her 25+ year career, she has helped global technology companies and innovative startups alike articulate their value, build trust with stakeholders, and achieve measurable outcomes through strategic, integrated marketing programs.

At Grafik, Robin leads the agency’s defense tech practice, partnering with a diverse portfolio of clients including HII Mission Technologies, Capella Space, Maxar, ERT, Shift5, and Alion. She is known for her ability to decode highly technical offerings and mission-critical objectives, translating them into brand platforms and marketing strategies that resonate across government, commercial, and dual-use audiences. Whether guiding a rebrand, launching a new product, or navigating a merger, Robin brings strategic clarity, sharp insight, and a deep understanding of the defense tech landscape.

Grafik
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