Capital Campaign Strategy
While the DC Prep website and collateral tell the ongoing story, we created a responsive web page and materials dedicated to “The Power to do More” campaign, making it even easier for visitors to donate and bring others into the DC Prep community of supporters. At the launch gala, donors completed a giant wall-sized puzzle, a tactile metaphor for the effect they have on the lives of thousands of children in their city—revealing that the power to do more is in everyone’s hands.