Grafik Blog JK Moving Season Demand Leads Image

JK Moving Services Radio Spots Driving Leads Even Before The Busy Moving Season

JK Moving Services is back on the airwaves this spring with radio spots and banner ads designed to differentiate the company and underscore its brand mantra, What Matters Most. Over the past few years, all of us at Grafik have seen firsthand how JK goes above and beyond its competitors to deliver a worry-free move. Some of the features that separate the area’s largest independent mover from the rest of the pack are included in the new campaign.

On air for just a few weeks, the spots are clearly resonating with audiences. Advertising campaigns have consistently performed well over the past three years, but this time around, a tighter plan with new creative has led to big gains. “Due to our targeting, media, and messaging, we’ve seen a 61% increase in total web leads from this time last year,” says JK’s Marketing Director, Rebecca Chanin.

Kudos to the entire team and thanks to our partners at Flying Brick Radio and Capital Media. Looks like there will be a lot of worry-free moves in the coming weeks—across town, across country, and all the way around the world.

Check out one of the spots here:

Merchand Minor, Former Senior Manager, Client Services
Marchand Cox

Related Articles

Shifting real estate markets in Philadelphia lead to new opportunities
Before the pandemic, Philadelphia was experiencing a renaissance. Young professionals, families, and artists were drawn to its diverse neighborhoods, cultural attractions, and thriving job market. However, the pandemic prompted a significant shift toward the suburbs,…
Read More
Unleashing the Power of Hyperlocal Social Media Marketing for Success
As we fully settle into the digital age, it has become easier than ever to connect with audiences all over the world. But what about the audiences right in our backyards? Enter hyperlocal social media…
Read More
Mixed-use developments: How place branding crafts next-gen communities
Mixed-use developments have revolutionized urban and suburban landscapes by seamlessly blending residential, commercial, and recreational spaces into cohesive living environments. These vibrant hubs, often likened to modern-day urban villages, offer an array of conveniences and…
Read More
Riding the wave: Digital content marketing trends in 2H2023
Break out the BENGAY ®, because the digital landscape is evolving at whiplash speed. From raw, short-form videos on TikTok to AI-driven content, there are many new opportunities to captivate audiences and stand out from the…
Read More