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Google Analytics 4: Why you shouldn’t wait to migrate
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A developer’s guide to facing your content management fears

For a lot of content authors, designers and even tech-savvy marketers, the prospect of taking ownership over a website’s content management system (CMS) can feel like a nightmarish task that’s better left to developers. I…

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Is your website designed to evolve?

The most frustrating (and also refreshing) thing about a good website is that it is never truly finished. Just as your business or organization continues to evolve over time, your digital presence should evolve to…

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Always listening: Can you still trust your microwave?

A year and a half ago, I was sitting in a makerspace with fellow makers, late at night, absorbing what I could about IoT platforms. The leader of the meet-up had cobbled together a facial…

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GDPR: 4 ways to get started

On May 25th, the  General Data Protection Regulation (GDPR)  went into effect, providing European Union residents insight into how their personal information is collected, stored, and used by websites. Just being located outside the EU does not relieve your company from having to…

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Why SSL is a marketing must

When Google updates its security protocol on June 30th, users will begin see a change to the URL bar based on whether or not their site is SSL certified on Google Chrome, the web’s most…

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Is my job robot proof?

Intriguing as it is to imagine a world where artificial intelligence is so advanced we can be fooled into believing a robot is physically and emotionally human, I know I probably won’t live long enough…

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A plea against push notifications

Push notifications are part of the zeitgeist; a quick image search for ‘notifications shirt’ proves that. It has become clear to me that these well-intentioned distractions are less about keeping me ‘in the loop’, and…

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Reduce your tech stack to improve viability

Bob Dylan wrote “The times they are a changin” more than 50 years ago. People have listened to it on vinyl, cassette, CD, iPod, and streaming—same song, new delivery system—accepting these changes without question. Few…

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