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The art of the socially distanced sales center
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Branding a family-owned business

Episode Summary: It can be scary to change anything about a long-established, well-loved brand. But when done right, the rewards far outweigh the risks. Grafik’s recent rebrand of Demosphere, a Virginia-based company with a 30-year…

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Influencer marketing: its current state and future

Episode Summary: What exactly is a social media influencer, and why do brands love working with them? In this episode, Justine Hong, a Grafik project manager and local D.C. influencer, came into the studio to…

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Introducing Studio G

As a branding and marketing agency, Grafik’s mission has always been somewhat the same: to uplift brands and the ambitious people behind them with the insights and creativity they need to become category leaders. But…

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