The combination of the nation’s two largest auto industry associations, Global Automakers and The Alliance of Automobile Manufacturers, has resulted in the new Alliance for Automotive Innovation. Branding and marketing agency Grafik was chosen to…
Shakespeare plays are fun. While at first they may be hard to decipher, every time you read or see one, you’ll notice something you hadn’t before: you’ll catch intricacies, nuances, and profound observations on the…
Each week, we convene for a caffeine-fueled “Lightning Chat” about the past week’s hottest news. Through cross-functional input and debate from different teams – designers, developers, strategists and anyone else that’s in the trenches on…
Each time I watch Judd Apatow’s This Is 40, I like it more and more. It’s funny, and it’s true—the way we measure things changes based on where WE are in the continuum. For example,…
Grafik turned 40 this year. An impressive feat. Not many small companies in our industry make it that long. There is a reason that Grafik has survived, and it goes back to what Judy Kirpich,…
Celebrating Grafik’s 40th year in an industry evolving faster than many can even keep up with is a thrill. We’ve seen competitors come, go, rename, refocus, get gobbled up (Thanksgiving pun intended), and throw in…
The top song playing from my transistor radio was “Night Fever”. I brought my first record, Queen’s “We Will Rock You”. The expression “Drinking the Kool-Aid” was coined, thanks to the egomaniacal yet charismatic psychopath,…
Each Tuesday morning, we convene for a caffeine-fueled “Lightning Chat” about the past week’s hottest news. Through cross-functional input and debate from different teams – designers, developers, strategists and anyone else that’s in the trenches…
