Jay Kerness

Director of Client Strategy

Jay Kerness

Just before setting a strategy so different yet so perfect that a campaign nearly builds itself, Jay often apologizes for wandering into “creative territory.” He’s been doing exactly that for 30 plus years — 12 of them working with Grafik. After getting his MBA from Harvard, Jay started his career in Chicago working for Leo Burnett and launching multi-channel marketing campaigns for huge national brands, such as General Motors, Keebler, and Mobile One. He continues to tackle the most daunting business challenges for our clients, particularly in the government and B2B sectors.

Inspiration

Jay Kerness's favorite things
Family of Jay Kerness, Director of Client Strategy

Three Men and a Baby

Lisa Kerness sitting under a tent

The Good Doctor

Long Live Rock sign

Hello Cleveland!

Picture of the Washington Nationals stadium scoreboard

Friday Night Lights

Inspiration

Jay Kerness's latest thinking
Anchorman
On March 24th, Adweek reported that “ABC World News Tonight with David Muir and NBC Nightly News with Lester Holt were the two-most-watched programs on all of television last week.” They went on to say,…
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Screenshot of a Bud Light advertisement
Trust your gut: “Dilly Dilly!”
Super Bowl commercial water cooler talk is the natural order of business, especially at marketing agencies, in FEBRUARY! But who knew it would follow me to March—the end of March mind you, during Spring Break.…
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